OPENING CONFERENCE Lingotto Fiere - OVAL, Friday, October 1, 2010
Culture as assets or as income?
The economic impact of investment on cultural society
Moderate : Severino Salvemini
PROGRAMME 10.00 am - Opening Statement
Rebuild and enhance the territory's 900:
the challenges of the creative community and policy-makers
Severino Salvemini, Professor at Bocconi University
10:30 h. - Presentation of Best Practices The
relationship between specific cultural investment and development
of the land areas
The new Chopin Muzeum in Warsaw.
Building experience and design the memory
ICO BEST
Architect, Best + Servetto Associated Architects
Lavazza's headquarters in Turin
CHRISTIAN PEAK
Architect, Architects
Peak Creative Tourism and Territorial Development in East London
ILARIA PAPPALEPORE
researcher in tourism and regional development at the University of Westminster, London
The restoration of the Collection of the Golden Compass
CARLO Callier
Friends Association President Conservation and Restoration Centre of Venaria
The case Ceretto
ROBERTA CERETTE
Local product Ceretto
h. 12:30 to 12:50 Conclusions
Chiamparino
Mayor of Turin
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